Emerging Gymnasium culture in metro cities

The fitness industry has evolved rapidly from its nascent unstructured beginning in the early 90s to a comprehensive ecosystem today including consumers, providers, adjacent industries, facilitators, and government. While fitness — or rather, wellness — has always been part of the Indian culture, as is apparent with the existence of village akhadas, yoga, and Ayurveda practices in the country, changing lifestyles and new demands by people have outpaced traditional wisdom to a certain extent. Against, just one akhada in small towns, today there are dozens of fitness centers.

The gym culture which is at an infancy stage in India at present is growing at a very fast pace as more and more people are joining the gym movement for great health and long life. In fact, a large number of Indians in metros and Tier-II cities are fast becoming health conscious and have started hitting the gyms. While the gym culture is apparent in urban areas and metros, it still needs to catch up in Tier-III cities and smaller towns and villages of the country. Well, gradually, they are embracing the gym culture and gyms are increasingly becoming a necessity for people to lead a healthy life. People who come to gyms have different targets in mind. While some come for power enhancement, others seek to build a fit body. There is yet another lot which is a gym addict. They visit the gym regularly and don’t like to miss it at all. Having said that, the gym culture will surely get a boost in the future.

Today, the gym and fitness industry is flourishing in the country with many national and international players mushrooming in the segment. To some extent, the credit for this boom goes to the Bollywood actors and divas, who flaunt their well-groomed bodies and muscles on-screen and inspire many youngsters. These days, an increasing number of individuals are going to gyms so as to counter the side-effects of their hectic urban lifestyles. It is necessary too. In fact, exercise increases cardiovascular fitness and boosts overall health. Also, regular workouts help in reducing stress, anxiety and depression, and other diseases affecting health.